Thursday, 10 January 2019

Aha Shop: An Interview Amongst Dean In Addition To Jeska From The Hereafter Kept...

The Future Kept: An Independent U.K. based Online Shop

I start discovered The Future Kept via Pinterest. It was the Pink Honey Comb House of Rym Blanket inward the higher upwards film that start caught my eye, together with later on heading over to their site together with bagging myself ane I receive got cash inward one's chips a huge fan, together with stance it was fourth dimension I shared!!

.... then caught upwards alongside hubby together with married adult woman dyad Dean together with Jeska to detect out a lilliputian to a greater extent than nearly The Future Kept

What inspired yous to opened upwards the Future Kept?
For a long fourth dimension both of us had noticed important changes inward the agency that nosotros lived, the items nosotros chose for our abode together with for every hateful solar daytime life, together with simply felt a potent connector of wanting to exercise something together that reflected that, together with something that was a combination of both of our creative pursuits together with combining all the things that nosotros both enjoy.  The Future Kept is utilization of this journeying for us both, our online store alongside a focus to Pb together with inspire people to think a lilliputian to a greater extent than carefully nearly the items they receive got inward their lives. By working alongside talented together with independent creatives who create products grounded inward meanings together with story, nosotros aim to promote the ethos of Buy Less, Buy Better, to connect together with shape relationships alongside like-minded folk, together with create something which tin receive got a positive comport on on how people live, together with the environment.

Dean's Choice: Mountain Coffee Mug
What would yous state is the mode /vibe of the shop?
Ha, that is a tough one! We don’t genuinely stand upwards for into ane detail aesthetic or style/taste. It is a combination of what nosotros both like, then non overly masculine or feminine, it is to a greater extent than nearly the private pieces than also much of a definitive style. We are both ever drawn to items that are both useful together with beautiful, alongside timeless qualities or a potent provenance, pieces that are exterior of fashions or trends. Influenza A virus subtype H5N1 lot of the mode is influenced past times a sort of criteria nosotros receive got when brining anything novel to the store, who makes it, how is it made, where is it made, what does it support. I suppose if yous had to telephone telephone it anything, nosotros receive got a slightly bohemian/rescued/wabi-sabi/timeless vibe!
The Future Kept: Pop-up store inward West Elm UK


What was the inspiration behind the name?

We wanted something that initially summed upwards how nosotros experience nearly how nosotros personally lived, something that was to a greater extent than than simply a shop, online store, buying & selling, the advert definitely evolved equally nosotros worked on one, but The Future Kept simply felt right, addition all the domains together with social channels were available, which equally an online store is of a huge importance. It also had to receive got a somewhat timeless experience together with audio to it, alongside that beingness utilization of the ethos of the store, something that wasn’t peculiarly potent or to ‘on trend’ wouldn’t receive got quite sat correct alongside either of us. We yet can’t cry back which ane of us genuinely came upwards alongside it inward the end! But I exercise know that Jeska definitely had the in conclusion state together with wasn’t budging on the advert patch I procrastinated for agency also long!

What are your v Favorite products from the shop?

This is hard, because nosotros basically love everything inward the store! :)

British Made Oak Pocket knife


- Dean -
Waxed Canvas Backpack -
English Oak Pocket Knife -
Letterpress Print -
Roam Camera Bag -
Mountain Coffee Mug -



Jeska's Choice: Indigo Remnant Quilt

- Jeska -
Chai Soap -
Liha Beauty Oil -
Indigo Remnant Quilt -
Forest Goddess Print -
Beacon Lambswool Shawl -

Jeska's Choice: Liha Beauty oil

What side past times side for the hereafter kept? Bricks together with Mortar shop?

It is difficult to say! We would love a infinite of our ain where nosotros could create something that was a fleck to a greater extent than community together with creatively driven than a normal shop. Being able to pursue the store total fourth dimension is something nosotros would definitely love to exercise (we both function freelance equally good yet at the moment!) We are looking at doing some to a greater extent than pop-ups side past times side twelvemonth roughly the province then that nosotros tin go to a greater extent than together with encounter to a greater extent than of the people nosotros receive got been coming together online together with through the store, mayhap something a lilliputian longer than a few days, who knows! Mainly nosotros are simply then thankful for the agency this start twelvemonth has gone together with the overwhelming feedback together with back upwards that genuinely does cash inward one's chips on us going every day

If yous had the pick of traveling dorsum inward fourth dimension to store for furnishings for your abode what decade would yous choose?

Ahhhhh, some other tough one! plough of the century belatedly 1800’s for its utilitarian, good worn honestly crafted - frontier cabin mode or the 1950’s for a total mid century minimal Danish blowout! One house nosotros receive got visited together with wouldn’t require to go inward fourth dimension to that sort of sums upwards our ideal mode is Christiania inward Copenhagen, the recycled resourcefulness together with sheer beauty of that whole expanse together with the houses is completely magical.


Thank You then much to Dean together with Jeska for taking fourth dimension out to verbalize to .  The Future Kept tin also hold upwards establish on Instagram, Pinterest, facebook together with twitter

twenty Gabi











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